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# To the crazy ones
- URL: https://www.willduder.com/to-the-crazy-ones/
- Published: 2023-06-06T20:48:26.000Z
- Updated: 2024-04-25T00:12:30.000Z
- Author: Will Duderstadt

It’s quite easy to be a Sunday morning, armchair quarterback when it comes to [new technology](https://www.apple.com/apple-vision-pro/?ref=willduder.com). Pointing out all the flaws and dislikes of a new piece of tech that attempts to redefine an entire category is more prosaic and dull than provocative.

It’s harder to appreciate that a first version of any revolutionary tech usually appears in the crudest form. It exists not sell millions, but to become a building block for what’s next. [Everything good is a remix](https://www.everythingisaremix.info/?ref=willduder.com) of something not quite as good. It all starts somewhere.

Harder yet is connecting the mental dots between now and the future, to see a vision. If you can, you’ll see how things will get smaller, lighter, and faster; more refined, polished, and tweaked. Ultimately disappearing into our daily lives.

Much like how cars have become faster, safer, and accessible in two generations:

![](https://storage.ghost.io/c/e8/5a/e85ad43c-3108-442d-8e7d-76ae32477089/content/images/2024/04/image-6.jpeg)

![](https://storage.ghost.io/c/e8/5a/e85ad43c-3108-442d-8e7d-76ae32477089/content/images/2024/04/image-5.jpeg)

The most expensive car of each era (Model T vs Maybach)

Like medicine has matured from bloodletting and trepanning to minimally-invasive robotic procedures:

![](https://storage.ghost.io/c/e8/5a/e85ad43c-3108-442d-8e7d-76ae32477089/content/images/2024/04/image.png)

![](https://storage.ghost.io/c/e8/5a/e85ad43c-3108-442d-8e7d-76ae32477089/content/images/2024/04/image-7.jpeg)

Doctor, doctor, please. Oh, the mess I'm in.

How our athletic footwear advanced from nails on the bottom of an Oxford dress shoe, to recycled plastic and space age fabrics:

![](https://storage.ghost.io/c/e8/5a/e85ad43c-3108-442d-8e7d-76ae32477089/content/images/2024/04/a-history-of-adidas-adi-dasslers-first-track-and-field-shoes-designboom10.jpg)

![](https://storage.ghost.io/c/e8/5a/e85ad43c-3108-442d-8e7d-76ae32477089/content/images/2024/04/IMG_6043.jpg)

100 years of Adidas

Or that technology once occupied an entire room, now fits in our hand:

![](https://storage.ghost.io/c/e8/5a/e85ad43c-3108-442d-8e7d-76ae32477089/content/images/2024/04/ENIAC_Snyder.jpg)

![](https://storage.ghost.io/c/e8/5a/e85ad43c-3108-442d-8e7d-76ae32477089/content/images/2024/04/IMG_6039.jpg)

From ENIAC to iPad

But what’s probably hardest of all is conceptualizing, building, and launching your ideas to the world. So, kudos to the “[crazy ones](https://www.youtube.com/watch?v=-z4NS2zdrZc&ref=willduder.com)” this week who’s work is met with harsh words from the peanut gallery instead of applause.

**"You can’t ignore them, because they change things."*

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*This article, “*[*To the crazy ones*](https://www.willduder.com/to-the-crazy-ones/)*”, was inspired by a thought that first appeared* [*as a tweet*](https://twitter.com/willduder/status/1666218998382440450?ref=willduder.com) *on Twitter.*